Formulate Financial LLC

RIASEC RegisteredEst. 2024
Total AUM
$229M
Discretionary
$229M
100% of AUM
Avg account
$2.2M
Accounts
104
Employees
1
Advisory reps
1

Firm details

Headquarters
,
CRD number
331026
Registered since
May 16, 2024
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI50.58%
  • Pension & Profit Sharing Plans49.42%
Services
Portfolio Management for Individuals

Firm profile

FINTRX

Overview

Formulate Financial LLC is an SEC-registered limited liability advisory firm that provides portfolio management for individuals and small businesses. The firm reports an individual owner and serves both individual/family and institutional clients. Its fee arrangements combine a percentage-of-assets model with fixed fees. Formulate does not identify as an active ESG investor, does not operate as a multi-state adviser, and is not listed as a capital allocator or pension consultant.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 60%, Public Funds/Mutual Funds 35%, Cash & Cash Equivalents 5%60%
  • Exchange Traded Equities60%
  • Public Funds/Mutual Funds35%
  • Cash & Cash Equivalents5%

Contacts

1 of 1
  • Michael Rosenthal

    Investment AdvisorCRD 2309908

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 12

Active vs passive

$71M in ETFs

Passive

87%

$61.8M

Active

0%

$9.2M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD 500 INDEX FUND (VOO)VanguardPassiveLarge Blend$15.1M25,29821.29%

Location

Primary office

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Location

, null

Headquartered in , null.

Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth