Florida Financial Advisors, LLC
Firm details
- Headquarters
- Tampa, Florida
- CRD number
- 288811
- Registered since
- February 3, 2023
- Website
- www.floridafa.com
- Custodians
- FIDELITY DISTRIBUTORS COMPANY LLC, CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM, Fixed Fees, Other
- Client types
- Individuals90.87%
- HNWI9.13%
- Services
- Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers
Firm profile
FINTRXOverview
Florida Financial Advisors, LLC is an SEC-registered limited liability company that provides fee-based financial planning, portfolio management for individuals and small businesses, and the selection of third‑party advisers. The firm reports servicing individual and family clients and charges a mix of percentage-of-AUM and fixed fees (plus other fee arrangements). It does not position itself as an ESG-focused manager, is not a multi-state adviser by FINTRX classification, and lists no pension consulting or related-adviser activity. The firm’s registration year with the SEC is 2023.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities56%
- Public Funds/Mutual Funds38%
- Cash & Cash Equivalents6%
Owners & executives
3 of 5
Jason Mickool
Founder and CEOCRD 2606335

Allyson Mickool
Chief Financial OfficerCRD 4703161
Jennifer Selliers
Chief Compliance OfficerCRD 4604201
Contacts
3 of 840Garrett Fisher
Financial ConsultantCRD 5783466

Thomas Nickerson
Group Vice PresidentCRD 7006876

Sydney Richardson
Financial AdvisorCRD 7014928
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 190Active vs passive
$272M in ETFs
88%
$239M
7%
$32.9M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| VANGUARD 500 INDEX FUND (VOO) | Vanguard | Passive | Large Blend | $20.4M | 29,749 | 7.52% |
Location
Tampa, FL
Hillsborough
Location
Tampa, FL
Headquartered in Tampa, FL, in the South of the United States.
- Region
- South
- County
- Hillsborough
- Address
- 6550 W Hillsborough Ave
- Time zone
- ET (UTC-5)
- Office locations
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