Favor Wealth Advisors, LLC
Firm details
- Headquarters
- Pasadena, California
- CRD number
- 316705
- Registered since
- December 6, 2021
- Website
- www.favorwealth.com
- Custodians
- CHARLES SCHWAB & CO., INC., COMMUNITY BANK NA
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Client types
- HNWI63.77%
- Individuals36.23%
- Services
- Financial PlanningPortfolio Management for IndividualsPension ConsultingSelection of Other Advisers
Firm profile
FINTRXOverview
Favor Wealth Advisors, LLC is an independent registered investment adviser that positions itself as a capital allocator for individual and family clients. The firm, SEC-registered in 2021 and organized as an LLC with individual ownership, provides fee-based financial planning and discretionary portfolio management alongside hourly and fixed-fee advisory options. Its service set includes portfolio management for individuals and small businesses, pension-consulting work, and selection of third-party advisers. Favor Wealth Advisors is not an active ESG investor and operates primarily under a single-state registration profile. Investment activity emphasizes liquid equity exposure—exchange-traded securities are the single largest asset type used in managed accounts—while the firm also sources a range of third-party alternative managers. The business model blends model/SMAs and third-party fund allocations, with a focus on constructing diversified portfolios for affluent households and small-business owners.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities41%
- Public Funds/Mutual Funds30%
- Private Funds15%
- Non-Exchange Traded Equities5%
- Cash & Cash Equivalents5%
Contacts
1 of 1
Ricky Biel
PrincipalCRD 4123346
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
Pasadena, CA
Los Angeles
Location
Pasadena, CA
Headquartered in Pasadena, CA, anchoring the Los Angeles-Long Beach, CA metro in the West.
- Metro area
- Los Angeles-Long Beach, CA
- Region
- West
- County
- Los Angeles
- Address
- 155 S El Molino Ave
- Time zone
- PT (UTC-8)
- Office locations
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