EVOLUTION FINANCIAL LLC

RIASEC Registered
Total AUM
$38.8M
Discretionary
$38.8M
100% of AUM
Avg account
$187K
Accounts
208
Employees
1
Advisory reps
1

Firm details

Headquarters
MADISON, Wisconsin
CRD number
289745
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees, Other
Client types
  • Individuals66.61%
  • HNWI33.39%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other AdvisersEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Evolution Financial LLC is an independent registered investment adviser organized as a limited liability company that serves individuals, families and some institutional clients. The firm acts as a capital allocator, blending discretionary portfolio management with financial planning, selection of outside managers and educational programming. Its fee model is flexible — the firm charges asset-based fees and also offers hourly and fixed-fee engagements — which supports both ongoing wealth management relationships and project-based advisory work. Investment activity is concentrated on liquid public markets, with a clear tilt toward equities. Evolution Financial manages client portfolios directly and selects third-party managers when appropriate, particularly for alternative exposures. The firm does not identify as an active ESG investor and operates under a single-state registration footprint.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 76%, Public Funds/Mutual Funds 20%, Cash & Cash Equivalents 4%76%
  • Exchange Traded Equities76%
  • Public Funds/Mutual Funds20%
  • Cash & Cash Equivalents4%

Contacts

1 of 1
  • SUSAN PECK

    Founder and PresidentCRD 6379499

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

MADISON, WI

DANE

Location

MADISON, WI

Headquartered in MADISON, WI, anchoring the Madison-Janesville-Beloit, WI metro in the Midwest.

Metro area
Madison-Janesville-Beloit, WI
Region
Midwest
County
DANE
Address
2701 International Ln
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth