CG ADVISORY SERVICES

RIASEC RegisteredEst. 2006
Total AUM
$4.6B
Discretionary
$4.6B
100% of AUM
Avg account
$255K
Accounts
18,187
Employees
136
Advisory reps
67

Firm details

Headquarters
WILLIAMSTON, Michigan
CRD number
110929
Registered since
August 10, 2006
Custodians
LPL FINANCIAL LLC, CHARLES SCHWAB & CO., INC., AXOS CLEARING LLC, TRADE-PMR INC., ALTRUIST FINANCIAL LLC
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees, Commissions
Client types
  • HNWI37.38%
  • Corporations / Businesses27.82%
  • Individuals24.01%
  • Pension & Profit Sharing Plans10.68%
  • Charitable Organizations0.1%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension ConsultingSelection of Other AdvisersEducational Seminars / Workshops

Firm profile

FINTRX

Overview

CG Advisory Services is an independent registered investment adviser formed as a limited liability company and SEC-registered since 2006. The firm is owner-operated (individual ownership) and positions itself as a capital allocator for both individual and family clients as well as institutional clients. Its advisory services span financial planning, portfolio management for individuals, small businesses and institutions, pension consulting, selection of other advisers, and educational seminars. The firm charges a mix of fee types — percentage of assets under management, hourly fees, fixed fees and commissions — and identifies as an active ESG investor, incorporating environmental, social or governance considerations into its investment process. CG Advisory Services was recognized on FA Magazine’s Top RIA Firms list in 2020.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 77%, Exchange Traded Equities 14%, Other 6%, Cash & Cash Equivalents 2%, US Government Bonds 1%77%
  • Public Funds/Mutual Funds77%
  • Exchange Traded Equities14%
  • Other6%
  • Cash & Cash Equivalents2%
  • US Government Bonds1%

Owners & executives

3 of 3
  • OLIVER GOODEN

    Chief Investment OfficerCRD 5380195

  • JOHN EVANGELISTA

    President, CEOCRD 2598164

  • MARK LOEBER

    Founder and CEOCRD 1652902

Contacts

3 of 64
  • BRENT BRUGGINK

    Director of Retirement Plan ServicesCRD 6406347

  • NICOLE LODEN

    Lead Financial AdvisorCRD 6949231

  • THOMAS ROBERTSON

    Investment Advisor RepresentativeCRD 1642030

Unlock 61 more contacts

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 158

Active vs passive

$2.5B in ETFs

Passive

86%

$2.2B

Active

13%

$344M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD LARGE-CAP INDEX FUND (VV)VanguardPassiveLarge Blend$338M1,037,64613.48%

Location

Primary office

WILLIAMSTON, MI

INGHAM

Location

WILLIAMSTON, MI

Headquartered in WILLIAMSTON, MI, in the Midwest of the United States.

Region
Midwest
County
INGHAM
Address
148 E Grand River Rd
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth