CARTER FINANCIAL, LLC

RIASEC RegisteredEst. 2019
Total AUM
$282M
Discretionary
$282M
100% of AUM
Avg account
$577K
Accounts
489
Employees
3
Advisory reps
3

Firm details

Headquarters
LA JOLLA, California
CRD number
298327
Registered since
August 29, 2019
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI94.43%
  • Individuals5.09%
  • Corporations / Businesses0.47%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

Carter Financial, LLC is an independent registered investment advisor organized as an LLC and first registered with the SEC in 2019. The firm is owner-operated and focuses on individual and family clients, offering financial planning and portfolio management services for individuals and small businesses. Pricing is a mix of percentage-of-AUM and fixed fees. Carter Financial does not market itself as an ESG-focused advisor, and its practice is structured for a single-state footprint rather than as a multi-state adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 55%, Exchange Traded Equities 44%, Cash & Cash Equivalents 1%55%
  • Public Funds/Mutual Funds55%
  • Exchange Traded Equities44%
  • Cash & Cash Equivalents1%

Contacts

3 of 3
  • STEVEN CARTER

    President & Senior AdvisorCRD 1389126

  • HEATHER QUINTERO

    Senior Research AssociateCRD 6135757

  • CHRISTINA Hammann

    Financial Planning ManagerCRD 6405356

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

FINTRX

Awards

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ETF holdings

1 of 26

Active vs passive

$141M in ETFs

Passive

56%

$78.9M

Active

44%

$62.2M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD GROWTH INDEX FUND (VUG)VanguardPassiveLarge Growth$28.2M64,57419.99%

Location

Primary office

LA JOLLA, CA

SAN DIEGO

Location

LA JOLLA, CA

Headquartered in LA JOLLA, CA, in the West of the United States.

Region
West
County
SAN DIEGO
Address
4225 Executive Sq
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth