BROWN FINANCIAL ADVISORY

RIASEC RegisteredEst. 2014
Total AUM
$468M
Discretionary
$464M
99% of AUM
Avg account
$545K
Accounts
859
Employees
8
Advisory reps
6

Firm details

Headquarters
FAIRHOPE, Alabama
CRD number
155548
Registered since
February 4, 2014
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI83.09%
  • Individuals12.68%
  • Pension & Profit Sharing Plans2.8%
  • Corporations / Businesses1.44%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension Consulting

Firm profile

FINTRX

Overview

Brown Financial Advisory is an independent, individual-owned registered investment adviser that has been SEC-registered since 2014. According to its ADV, the firm serves both individual and family clients as well as institutional and business clients. Its stated advisory capabilities include financial planning, portfolio management for individuals and small businesses, portfolio management for businesses and institutions, and pension consulting services. The firm bills clients through a mix of fees — percentage of assets under management, hourly charges, and fixed fees — and does not flag itself as an active ESG investor. Its classification and service mix position it as a traditional discretionary manager that also offers fee-for-service planning and institutional consulting work.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 53%, Exchange Traded Equities 44%, Cash & Cash Equivalents 3%53%
  • Public Funds/Mutual Funds53%
  • Exchange Traded Equities44%
  • Cash & Cash Equivalents3%

Owners & executives

1 of 1
  • JOSHUA LANCASTER

    Chief Investment Officer and Chief Compliance OfficerCRD 2424549

Contacts

3 of 5
  • AMY SMITH

    Financial PlannerCRD 6034385

  • HARVEY HUTCHINSON

    Lead Financial PlannerCRD 5870294

  • DANIEL MCLEOD

    President & Financial PlannerCRD 2752145

Unlock 2 more contacts

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 44

Active vs passive

$289M in ETFs

Passive

32%

$92.3M

Active

1%

$197M

ETFProviderStyleCategoryValueShares% of portfolio
STATE STREET(R) SPDR(R) PORTFOLIO S&P 500(R) ETF (SPYM)State Street$82.7M1,080,02028.58%

Location

Primary office

FAIRHOPE, AL

BALDWIN

Location

FAIRHOPE, AL

Headquartered in FAIRHOPE, AL, anchoring the Mobile-Daphne-Fairhope, AL metro in the South.

Metro area
Mobile-Daphne-Fairhope, AL
Region
South
County
BALDWIN
Address
54 Greeno Rd S
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth