BONNER & SMITH, LLC

RIASEC RegisteredEst. 2015
Total AUM
$315M
Discretionary
$315M
100% of AUM
Avg account
$302K
Accounts
1,044
Employees
3
Advisory reps
3

Firm details

Headquarters
LUBBOCK, Texas
CRD number
114287
Registered since
March 18, 2015
Custodians
FIDELITY DISTRIBUTORS COMPANY LLC
Fee structure
Percentage of AUM
Client types
  • HNWI81.58%
  • Individuals18.42%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

Bonner & Smith, LLC is an independent registered investment adviser that serves individual and family clients with a fee model based on a percentage of assets under management. The firm’s advisory focus is financial planning and portfolio management for individuals and small businesses. Since registering with the SEC in 2015, Bonner & Smith has concentrated client allocations in pooled public vehicles—primarily mutual funds—using third‑party managers for any non‑traditional exposure rather than running in‑house private funds. The firm does not position itself as an ESG investor, and its structure is an individually owned LLC rather than a multi‑state or multi‑entity capital allocator. Investment decisions tilt toward core, diversified fund solutions for equities and fixed income, with tactical exposure to commodity and energy strategies to complement the public fund sleeve. Custodial relationships and portfolio implementation are centralized, supporting a model that emphasizes scalable, fund‑based solutions for a predominantly affluent client base.

Assets & Accounts

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 98%, Exchange Traded Equities 1%, Cash & Cash Equivalents 1%98%
  • Public Funds/Mutual Funds98%
  • Exchange Traded Equities1%
  • Cash & Cash Equivalents1%

Contacts

3 of 3
  • RAYMOND BONNER

    PartnerCRD 4460700

  • Rusti Pitts

    Investment Adviser RepresentativeCRD 7678166

  • SUSAN SMITH

    PartnerCRD 3074054

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

LUBBOCK, TX

LUBBOCK

Location

LUBBOCK, TX

Headquartered in LUBBOCK, TX, anchoring the Lubbock-Plainview-Levelland, TX metro in the South.

Metro area
Lubbock-Plainview-Levelland, TX
Region
South
County
LUBBOCK
Address
5308 114th St
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth