BAY RIVERS GROUP WEALTH PARTNERS
Firm details
- Headquarters
- WILLIAMSBURG, Virginia
- CRD number
- 290095
- Registered since
- October 27, 2017
- Website
- www.bayriversgroup.com
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Client types
- HNWI72.49%
- Individuals26.4%
- Charitable Organizations0.93%
- Corporations / Businesses0.17%
- Services
- Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsSelection of Other Advisers
Firm profile
FINTRXOverview
BAY Rivers Group Wealth Partners is an independent registered investment adviser that began SEC registration in 2017 and operates as a capital allocator for a mixed client base of individuals, families and institutional accounts. The firm offers comprehensive financial planning alongside discretionary portfolio management for individuals, small businesses and institutional clients, and it acts as a selector of third‑party advisers when appropriate. Fee arrangements are flexible—percentage of AUM, hourly charges and fixed fees are all used—allowing the firm to tailor billing to client needs. Investment activity shows a clear tilt toward public equities and exchange‑traded instruments, with a preference for liquid, listed securities as the primary portfolio building blocks. As a capital allocator, BAY Rivers Group Wealth Partners also engages third‑party managers and uses outside solutions where specialist expertise or access to specific strategies is required. BAY Rivers Group Wealth Partners is not identified as an active ESG investor and its adviser registration is single‑state rather than multi‑state.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities48%
- Public Funds/Mutual Funds34%
- US Government Bonds13%
- Cash & Cash Equivalents5%
Contacts
3 of 4Bruce Lemley
PartnerCRD 2972820
Will Gibson
AdvisorsCRD 7149600
ALAN BRODERICK
PartnerCRD 4221869
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 41Active vs passive
$123M in ETFs
74%
$91.3M
20%
$32.1M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| ISHARES FLEXIBLE INCOME ACTIVE ETF (BINC) | BlackRock | Active | Multisector Bond | $10.7M | 206,250 | 8.68% |
Location
WILLIAMSBURG, VA
JAMES CITY
Location
WILLIAMSBURG, VA
Headquartered in WILLIAMSBURG, VA, anchoring the Virginia Beach-Norfolk, VA-NC metro in the South.
- Metro area
- Virginia Beach-Norfolk, VA-NC
- Region
- South
- County
- JAMES CITY
- Address
- 5107 Center St
- Time zone
- ET (UTC-5)
- Office locations
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