BARTON INVESTMENT MANAGEMENT, LLC

RIASEC RegisteredEst. 2006
Total AUM
$985M
Discretionary
$985M
100% of AUM
Avg account
$3.7M
Accounts
263
Employees
7
Advisory reps
6

Firm details

Headquarters
WEST CONSHOHOCKEN, Pennsylvania
CRD number
141084
Registered since
June 29, 2006
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Other
Client types
  • HNWI98.27%
  • Individuals0.92%
  • Other0.81%
Services
Portfolio Management for Individuals

Firm profile

FINTRX

Overview

Barton Investment Management, LLC is a boutique advisory firm that runs equity-focused portfolios for individuals and families, along with small-business accounts. The firm’s public filings show a strong preference for exchange-traded equities, with active stock selection driving portfolio construction rather than broad market beta alone. Barton commonly holds relatively concentrated positions — its 13F disclosures show a limited roster of high-dollar equity holdings — which points to conviction-driven sizing and an emphasis on individual security selection. Investment management is delivered primarily on a discretionary basis, and the firm charges a percentage-of-AUM fee alongside other fee arrangements. Barton does not identify as an active ESG investor in its filings. The firm supplements its equity exposure with third-party alternatives (hedge funds) to add strategy diversification and risk-management capabilities beyond long-only equities.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 94%, Cash & Cash Equivalents 6%94%
  • Exchange Traded Equities94%
  • Cash & Cash Equivalents6%

Contacts

3 of 6
  • HENRY RILEY

    Partner and Co-FounderCRD 7175836

  • PETER SHOUVLIN

    Portfolio ManagerCRD 2368884

  • MICHAEL JONES

    Portfolio ManagerCRD 2669489

Unlock 3 more contacts

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 6

Active vs passive

$8.3M in ETFs

Passive

100%

$8.3M

Active

0%

$0

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD TOTAL STOCK MARKET INDEX FUND (VTI)VanguardPassiveLarge Blend$3.4M10,61741.04%

Location

Primary office

WEST CONSHOHOCKEN, PA

MONTGOMERY

Location

WEST CONSHOHOCKEN, PA

Headquartered in WEST CONSHOHOCKEN, PA, anchoring the Philadelphia-Reading-Camden, PA-NJ-DE-MD metro in the Northeast.

Metro area
Philadelphia-Reading-Camden, PA-NJ-DE-MD
Region
Northeast
County
MONTGOMERY
Address
100 Front St
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth