BARON WEALTH MANAGEMENT, LLC

RIASEC RegisteredEst. 2010
Total AUM
$847M
Discretionary
$847M
100% of AUM
Avg account
$1.2M
Accounts
736
Employees
6
Advisory reps
5

Firm details

Headquarters
TROY, Michigan
CRD number
153117
Registered since
March 3, 2010
Custodians
FIDELITY DISTRIBUTORS COMPANY LLC, CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI97.1%
  • Individuals1.71%
  • Corporations / Businesses1.19%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsSelection of Other AdvisersEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Baron Wealth Management, LLC is an independent registered investment adviser formed in 2010 and organized as a limited liability company. The firm acts as a capital allocator and serves both individual and family clients as well as institutional accounts. Its advisory services include financial planning, discretionary portfolio management for individuals and small businesses, portfolio management for institutions, selection of third‑party advisers and educational seminars. Fee arrangements are flexible and include a percentage of assets under management, hourly billing and fixed fees. Investment activity shows a tilt toward public funds and mutual funds as the primary vehicle, while the firm also allocates to alternative strategies. Baron Wealth Management is not an active ESG investor and is not reported as a multi‑state or pension consultant adviser. The firm’s service model supports multi‑account households — a relatively small client base by count but with high average client balances.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 60%, Exchange Traded Equities 19%, State & Local Bonds 12%, Cash & Cash Equivalents 5%, Private Funds 3%, Other 1%60%
  • Public Funds/Mutual Funds60%
  • Exchange Traded Equities19%
  • State & Local Bonds12%
  • Cash & Cash Equivalents5%
  • Private Funds3%

Owners & executives

1 of 1
  • Julia Wachler

    Tax CoordinatorCRD 7695812

Contacts

3 of 4
  • Avery Ragatzki

    Investment Advisor RepresentativeCRD 7284415

  • BETH ZILKA

    PrincipalCRD 4382704

  • JOSEPH LASSLETT

    Manager at Plante MoranCRD 5939208

Unlock 1 more contacts

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

FINTRX

Recent filings

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Awards

FINTRX

ETF holdings

1 of 36

Active vs passive

$186M in ETFs

Passive

80%

$149M

Active

2%

$37.3M

ETFProviderStyleCategoryValueShares% of portfolio
ISHARES MSCI USA QUALITY FACTOR ETF (QUAL)BlackRockPassiveLarge Blend$53.8M280,74228.91%

Location

Primary office

TROY, MI

OAKLAND

Location

TROY, MI

Headquartered in TROY, MI, anchoring the Detroit-Warren-Ann Arbor, MI metro in the Midwest.

Metro area
Detroit-Warren-Ann Arbor, MI
Region
Midwest
County
OAKLAND
Address
1441 W Long Lake Rd
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth