ABUNDA FINANCIAL, LLC

RIASEC Registered
Total AUM
$103M
Discretionary
$13.2M
13% of AUM
Avg account
$832K
Accounts
124
Employees
2
Advisory reps
1

Firm details

Headquarters
SAUSALITO, California
CRD number
120177
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI95.84%
  • Individuals4.16%
Services
Financial PlanningPortfolio Management for IndividualsEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Abunda Financial, LLC is an independent RIA that serves individual and family clients with a mix of financial planning, portfolio management for individuals and small businesses, and client education through seminars and workshops. The firm operates under an owner-type individual structure and combines percentage-of-AUM and fixed-fee billing. Investment activity centers on liquid, exchange-listed instruments for core portfolios while reserving capacity to deploy private-market and resource-based alternative strategies for suitable clients. Abunda does not position itself as a capital allocator and is not flagged as an active ESG investor. The firm's advisory model is a blend of non-discretionary guidance and discretionary management where authorized: discretionary assets are a modest portion of total AUM, indicating many clients maintain oversight of trading decisions or retain tailored, consultative relationships. Abunda also functions as a reseller of other financial products as part of its service mix.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 31%, Public Funds/Mutual Funds 29%, US Government Bonds 13%, State & Local Bonds 13%, Other 11%, Cash & Cash Equivalents 3%31%
  • Exchange Traded Equities31%
  • Public Funds/Mutual Funds29%
  • US Government Bonds13%
  • State & Local Bonds13%
  • Other11%

Contacts

1 of 1
  • JANET CAMPBELL

    Founder & OwnerCRD 1103187

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

SAUSALITO, CA

MARIN

Location

SAUSALITO, CA

Headquartered in SAUSALITO, CA, anchoring the San Jose-San Francisco-Oakland, CA metro in the West.

Metro area
San Jose-San Francisco-Oakland, CA
Region
West
County
MARIN
Address
1 Harbor Dr
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth