ZWJ INVESTMENT COUNSEL INC

RIASEC RegisteredEst. 1981
Total AUM
$4.2B
Discretionary
$4.2B
100% of AUM
Avg account
$1.8M
Accounts
2,387
Employees
20
Advisory reps
13

Firm details

Headquarters
Atlanta, Georgia
CRD number
110397
Registered since
August 10, 1981
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI86.47%
  • Charitable Organizations5.43%
  • Individuals3.62%
  • Corporations / Businesses3.07%
  • Pension & Profit Sharing Plans0.9%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsSelection of Other Advisers

Firm profile

FINTRX

Overview

ZWJ Investment Counsel Inc. is an independent, privately owned registered investment adviser that has been operating since 1981. The firm acts as a capital allocator for both high-net-worth individuals and families as well as institutional clients, offering financial planning and discretionary portfolio management across individual, small business and institutional accounts. Fee arrangements include AUM-based charges and fixed fees. The firm provides manager selection services, and it does not describe itself as an active ESG investor. Between 2019 and 2022 ZWJ appeared on CNBC’s Top 100 Financial Advisory Firms list for four consecutive years. Its business model emphasizes equity exposure and the use of external alternative managers alongside traditional pooled vehicles.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 70%, Cash & Cash Equivalents 9%, US Government Bonds 8%, State & Local Bonds 6%, Investment Grade Corp Bonds 5%, Public Funds/Mutual Funds 2%70%
  • Exchange Traded Equities70%
  • Cash & Cash Equivalents9%
  • US Government Bonds8%
  • State & Local Bonds6%
  • Investment Grade Corp Bonds5%

Owners & executives

1 of 1
  • KRISTA COSGROVE

    Principal And Chief Compliance OfficerCRD 2167065

Contacts

3 of 12
  • Bobbi Parlo

    Portfolio ManagerCRD 7867625

  • CLAYTON JACKSON

    PresidentCRD 2520920

  • WILLIAM MILLER

    Principal and Portfolio ManagerCRD 7139586

Unlock 9 more contacts

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 45

Active vs passive

$76.3M in ETFs

Passive

89%

$68M

Active

7%

$8.2M

ETFProviderStyleCategoryValueShares% of portfolio
INVESCO S&P 500 EQUAL WEIGHT ETF (RSP)InvescoPassiveLarge Blend$9.5M49,54112.46%

Location

Primary office

Atlanta, GA

FULTON

Location

Atlanta, GA

Headquartered in Atlanta, GA, anchoring the Atlanta--Athens-Clarke County--Sandy Springs, GA-AL metro in the South.

Metro area
Atlanta--Athens-Clarke County--Sandy Springs, GA-AL
Region
South
County
FULTON
Address
75 14th St NE
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth