ZEN FINANCIAL PLANNING, LLC

Overview

ZEN Financial Planning, LLC is an independent registered investment adviser that focuses on serving individual and family clients through financial planning and portfolio management. The firm operates as a fee-based advisor, charging a percentage of assets under management and offering hourly planning engagements. ZEN emphasizes packaged solutions built with third‑party products rather than operating its own pooled funds — it is not a capital allocator. Its advisory menu lists financial planning, portfolio management for individuals and small businesses, and pension consulting services; however, it is not registered as a pension consultant and does not position itself as an ESG‑driven investor. Investment implementation is centered on public funds and mutual funds as the core vehicles for client portfolios, supplemented where appropriate by annuity products and allocations to real estate exposure. The firm’s book is small and relationship‑oriented, which suggests a hands‑on planning practice focused on customized allocations rather than scaled institutional solutions.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices