WE Alliance Wealth Advisors, Inc.

RIASEC RegisteredEst. 2018
Total AUM
$233M
Discretionary
$230M
99% of AUM
Avg account
$880K
Accounts
265
Employees
8
Advisory reps
4

Firm details

Headquarters
Roseville, California
CRD number
175405
Registered since
June 8, 2018
Custodians
EQUITY ADVISORS SOLUTIONS, CHARLES SCHWAB & CO., INC., INSURANCE PRODUCTS
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • Individuals51.59%
  • HNWI48.41%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

WE Alliance Wealth Advisors, Inc. is an independent registered investment adviser that provides financial planning and discretionary portfolio management primarily for individuals and small business owners. The firm, established as a corporation and SEC-registered in 2018, is owned by an individual and charges clients through a mix of percentage-of-AUM fees alongside hourly and fixed-fee engagements. Its advisory scope focuses on individualized planning and portfolio oversight rather than institutional pension consulting or broad ESG-focused strategies. The firm reports relationships beyond pure advisory work, including ties to a law firm and an insurance company, and it serves as sponsor/GP or managing member for pooled investment vehicles. WE Alliance is not designated as a multi-state adviser and does not position itself as a capital allocator.

Assets & Accounts

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Private Funds 43%, Public Funds/Mutual Funds 24%, Other 24%, Investment Grade Corp Bonds 9%, Cash & Cash Equivalents 3%, Exchange Traded Equities 1%43%
  • Private Funds43%
  • Public Funds/Mutual Funds24%
  • Other24%
  • Investment Grade Corp Bonds9%
  • Cash & Cash Equivalents3%

Owners & executives

2 of 2
  • Terry Wheeler

    CEOCRD 2163092

  • Matthew Williams

    Chief Compliance OfficerCRD 3183222

Contacts

2 of 2
  • Rodney Thompson

    Investment Adviser RepresentativeCRD 7623863

  • Justin Bougher

    Justin Bougher

    Investment AdvisorCRD 6694040

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

Roseville, CA

Placer

Location

Roseville, CA

Headquartered in Roseville, CA, anchoring the Sacramento-Roseville, CA metro in the West.

Metro area
Sacramento-Roseville, CA
Region
West
County
Placer
Address
3001 Douglas Blvd
Time zone
PT (UTC-8)
Office locations

Similar firms

Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth