WCP CAPITAL MANAGEMENT LLC

RIASEC Registered
Total AUM
$22M
Discretionary
$22M
100% of AUM
Avg account
$500K
Accounts
44
Employees
1
Advisory reps
1

Firm details

Headquarters
COLUMBIA, South Carolina
CRD number
151995
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM
Client types
  • HNWI91.28%
  • Individuals8.71%
  • Corporations / Businesses0.02%
Services
Portfolio Management for Individuals

Firm profile

FINTRX

Overview

WCP Capital Management LLC is a small, discretionary advisory firm that manages portfolios for individuals and small businesses on a percentage-of-assets basis. The firm’s investment activity centers on publicly traded pooled vehicles—primarily mutual funds and other public funds—used as the core building blocks of client portfolios. It does not present itself as a multi-state or ESG-focused manager, and its business model emphasizes direct portfolio management rather than acting as a multi-manager capital allocator. Given the client base and AUM scale, WCP Capital Management appears to run tailored, account-level strategies rather than large institutional mandates. The firm’s advisory activities are focused on ongoing portfolio management and potentially custom separately managed account (SMA) solutions built around mutual funds and commingled public funds, with selective use of private placements to add alternative exposure where appropriate.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 57%, Exchange Traded Equities 29%, Cash & Cash Equivalents 11%, State & Local Bonds 3%57%
  • Public Funds/Mutual Funds57%
  • Exchange Traded Equities29%
  • Cash & Cash Equivalents11%
  • State & Local Bonds3%

Contacts

1 of 1
  • WILLIAM PRUETT

    Managing MemberCRD 1012724

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

COLUMBIA, SC

RICHLAND

Location

COLUMBIA, SC

Headquartered in COLUMBIA, SC, anchoring the Columbia-Orangeburg-Newberry, SC metro in the South.

Metro area
Columbia-Orangeburg-Newberry, SC
Region
South
County
RICHLAND
Address
3924 Forest Dr
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth