Watershed Private Wealth

RIASEC Registered
Total AUM
$414M
Discretionary
$414M
100% of AUM
Avg account
$745K
Accounts
555
Employees
3
Advisory reps
3

Firm details

Headquarters
Oak Brook, Illinois
CRD number
316408
Registered since
September 10, 2021
Custodians
FIDELITY DISTRIBUTORS COMPANY LLC, CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI91.71%
  • Individuals8.26%
  • Corporations / Businesses0.03%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsSelection of Other Advisers

Firm profile

FINTRX

Overview

Watershed Private Wealth is an independent, individual-owned registered investment adviser that began its SEC registration in 2021. The firm acts as a capital allocator for both individual & family and institutional clients, combining financial planning with portfolio management for individuals, small businesses, and institutions. Its service mix includes selecting other advisers on behalf of clients. Fee arrangements include both percentage-of-AUM and fixed-fee engagements. Watershed does not identify as an active ESG investor.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 72%, Exchange Traded Equities 25%, Cash & Cash Equivalents 2%, Investment Grade Corp Bonds 1%72%
  • Public Funds/Mutual Funds72%
  • Exchange Traded Equities25%
  • Cash & Cash Equivalents2%
  • Investment Grade Corp Bonds1%

Owners & executives

FINTRX

Contacts

FINTRX

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 68

Active vs passive

$312M in ETFs

Passive

85%

$264M

Active

13%

$47.4M

ETFProviderStyleCategoryValueShares% of portfolio
ISHARES CORE S&P 500 ETF (IVV)BlackRockPassiveLarge Blend$72.7M94,94123.32%

Location

Primary office

Oak Brook, IL

Du Page

Location

Oak Brook, IL

Headquartered in Oak Brook, IL, anchoring the Chicago-Naperville, IL-IN-WI metro in the Midwest.

Metro area
Chicago-Naperville, IL-IN-WI
Region
Midwest
County
Du Page
Address
1415 W 22nd St
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth