UNITY FINANCIAL PLANNING GROUP LLC

RIASEC Registered
Total AUM
$71M
Discretionary
$66.3M
93% of AUM
Avg account
$164K
Accounts
433
Employees
6
Advisory reps
6

Firm details

Headquarters
KENNESAW, Georgia
CRD number
333889
Custodians
ALTRUIST FINANCIAL LLC
Fee structure
Percentage of AUM, Fixed Fees, Other
Client types
  • HNWI66.85%
  • Individuals33.12%
  • Pension & Profit Sharing Plans0.03%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

Unity Financial Planning Group LLC is an independent registered investment adviser organized as an LLC that focuses on individual and family clients. The firm offers financial planning and portfolio management services tailored to individuals and small businesses. Its billing mixes percentage-of-AUM fees with fixed-fee arrangements and other fee structures. Unity is not positioned as a capital allocator and does not identify as an active ESG investor. Filings indicate the adviser is single-state in scope and maintains an affiliation with an insurance company. Ownership is recorded as a domestic entity and individual combination; the firm is not newly formed.

Assets & Accounts

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Private Funds 56%, Exchange Traded Equities 37%, Cash & Cash Equivalents 5%, US Government Bonds 1%, Sovereign Bonds 1%56%
  • Private Funds56%
  • Exchange Traded Equities37%
  • Cash & Cash Equivalents5%
  • US Government Bonds1%
  • Sovereign Bonds1%

Owners & executives

2 of 2
  • Michael Turgeon

    CEO & COOCRD 1271096

  • ROBERT TAKACS

    Chief Investment Officer & Financial AdvisorCRD 2954611

Contacts

3 of 4
  • Matthew Hertig

    Vice PresidentCRD 2880468

  • BENJAMIN TREECE

    Investment AdvisorCRD 5687784

  • JAMES JENNINGS

    Financial AdvisorCRD 5615652

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Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

KENNESAW, GA

COBB

Location

KENNESAW, GA

Headquartered in KENNESAW, GA, anchoring the Atlanta--Athens-Clarke County--Sandy Springs, GA-AL metro in the South.

Metro area
Atlanta--Athens-Clarke County--Sandy Springs, GA-AL
Region
South
County
COBB
Address
1275 Shiloh Rd NW
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth