The Dala Group, LLC

RIASEC RegisteredEst. 2023
Total AUM
$265M
Discretionary
$260M
98% of AUM
Avg account
$246K
Accounts
1,080
Employees
11
Advisory reps
8

Firm details

Headquarters
Hoffman Estates, Illinois
CRD number
291828
Registered since
May 5, 2023
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Commissions
Client types
  • HNWI66.98%
  • Individuals33.02%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional Clients

Firm profile

FINTRX

Overview

The Dala Group, LLC is an independent registered investment adviser organized as an LLC and registered with the SEC in 2023. It serves individual and family clients and offers a mix of financial planning, portfolio management for individuals and small businesses, and portfolio management services for businesses or institutions. The firm also operates as an insurance broker, which ties into its product mix and fee structure. Its billing methods include percentage-of-assets, hourly fees, and commission-based compensation. The firm does not identify as an active ESG investor.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 61%, Exchange Traded Equities 21%, Cash & Cash Equivalents 10%, Investment Grade Corp Bonds 4%, State & Local Bonds 3%, US Government Bonds 1%61%
  • Public Funds/Mutual Funds61%
  • Exchange Traded Equities21%
  • Cash & Cash Equivalents10%
  • Investment Grade Corp Bonds4%
  • State & Local Bonds3%

Owners & executives

1 of 1
  • Michael Heatwole

    Michael Heatwole

    Founder and CEOCRD 6120770

Contacts

3 of 7
  • Kimberly Velasco

    Kimberly Velasco

    Wealth AdvisorCRD 6400320

  • Dana Arvanites

    Dana Arvanites

    Wealth AdvisorCRD 7242118

  • Peyton Brousseau

    Peyton Brousseau

    Associate Wealth AdvisorCRD 8037930

Unlock 4 more contacts

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 33

Active vs passive

$80.6M in ETFs

Passive

83%

$66.8M

Active

2%

$13.8M

ETFProviderStyleCategoryValueShares% of portfolio
INVESCO S&P MIDCAP MOMENTUM ETF (XMMO)InvescoPassiveMid Cap Blend$15.1M104,23018.76%

Location

Primary office

Hoffman Estates, IL

Lake

Location

Hoffman Estates, IL

Headquartered in Hoffman Estates, IL, anchoring the Chicago-Naperville, IL-IN-WI metro in the Midwest.

Metro area
Chicago-Naperville, IL-IN-WI
Region
Midwest
County
Lake
Address
2800 W Higgins Rd
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth