STORYONE FAMILY OFFICE

RIASEC RegisteredEst. 2024
Total AUM
$259M
Discretionary
$259M
100% of AUM
Avg account
$356K
Accounts
729
Employees
8
Advisory reps
4

Firm details

Headquarters
OVERLAND PARK, Kansas
CRD number
331394
Registered since
June 7, 2024
Custodians
RAYMOND JAMES & ASSOCIATES, INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI76.13%
  • Charitable Organizations12.63%
  • Individuals11.24%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsSelection of Other AdvisersEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Storyone Family Office is an SEC-registered, independent RIA organized as an LLC that positions itself as a capital allocator for both individual/family and institutional clients. The firm provides comprehensive advisory services including financial planning, portfolio management for individuals/small businesses and for businesses/institutions, manager selection, and educational workshops. Its fee model combines percentage-of-AUM and fixed-fee arrangements. Storyone does not identify as an active ESG investor and is not registered as a multi-state adviser or pension consultant.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 62%, Exchange Traded Equities 26%, Other 7%, State & Local Bonds 4%, Cash & Cash Equivalents 1%62%
  • Public Funds/Mutual Funds62%
  • Exchange Traded Equities26%
  • Other7%
  • State & Local Bonds4%
  • Cash & Cash Equivalents1%

Owners & executives

2 of 2
  • JOHN CHRISTENSEN

    CEO & Co-FounderCRD 5524809

  • KENNETH CONKLIN III

    Chief Operating OfficerCRD 5013108

Contacts

2 of 2
  • MADELINE BAYNE

    Family Wealth DirectorCRD 6942239

  • Cameron Bond

    Senior Family Wealth DirectorCRD 6735424

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 26

Active vs passive

$136M in ETFs

Passive

93%

$126M

Active

7%

$9.9M

ETFProviderStyleCategoryValueShares% of portfolio
INVESCO QQQ TRUST SERIES 1 (QQQ)InvescoPassiveLarge Growth$34M025.06%

Location

Primary office

OVERLAND PARK, KS

JOHNSON

Location

OVERLAND PARK, KS

Headquartered in OVERLAND PARK, KS, anchoring the Kansas City-Overland Park-Kansas City, MO-KS metro in the Midwest.

Metro area
Kansas City-Overland Park-Kansas City, MO-KS
Region
Midwest
County
JOHNSON
Address
7501 College Blvd
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth