SODIUM ADVISORS INC.

RIASEC Registered
Total AUM
$57.9M
Discretionary
$57.9M
100% of AUM
Avg account
$11.6M
Accounts
5
Employees
1
Advisory reps
1

Firm details

Headquarters
SANTA CLARA, California
CRD number
300087
Custodians
PERSHING LLC, MORGAN STANLEY & CO. LLC
Fee structure
Percentage of AUM, Fixed Fees, Performance Based Fees
Client types
  • HNWI100%
Services
Portfolio Management for Individuals

Firm profile

FINTRX

Overview

Sodium Advisors Inc. is a small, equity-focused registered advisory practice that provides portfolio management primarily to individual and family clients and small businesses. The firm runs discretionary equity-centric strategies, favoring exchange-traded securities as the core vehicle for client exposure. Its fee arrangements are flexible, combining percentage-of-AUM billing with the option for fixed fees and performance-based fees, which suggests the firm can tailor compensation to bespoke mandates or outcome-based arrangements. Investment activity centers on public equity markets rather than fixed income or alternative-rich portfolios. The advisory work appears concentrated and relationship-driven: a very small client base with sizable account sizes indicates bespoke, high-touch servicing rather than mass-market advisory operations. The firm does not position itself as an active ESG investor and is not structured as a multi-state adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 89%, Cash & Cash Equivalents 11%89%
  • Exchange Traded Equities89%
  • Cash & Cash Equivalents11%

Contacts

1 of 1
  • MICHAEL GOODY

    PresidentCRD 3086357

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

FINTRX

Location

Primary office

SANTA CLARA, CA

SANTA CLARA

Location

SANTA CLARA, CA

Headquartered in SANTA CLARA, CA, anchoring the San Jose-San Francisco-Oakland, CA metro in the West.

Metro area
San Jose-San Francisco-Oakland, CA
Region
West
County
SANTA CLARA
Address
5201 Great America Pkwy
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth