SOARD FINANCIAL MANAGEMENT, LLC

RIASEC Registered
Total AUM
$73M
Discretionary
$69.6M
95% of AUM
Avg account
$184K
Accounts
397
Employees
2
Advisory reps
2

Firm details

Headquarters
EDMOND, Oklahoma
CRD number
156392
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Other
Client types
  • Individuals81.36%
  • HNWI18.64%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other AdvisersEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Soard Financial Management, LLC is an independent, fee-based registered investment advisor serving individual and family clients. The firm functions as a capital allocator and provides financial planning, portfolio management for individuals and small businesses, selection of third‑party advisers, and educational seminars or workshops. Its fee model includes a percentage-of-AUM component alongside other fee arrangements. Soard reports it is not an active ESG investor and does not operate as a multi-state adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 42%, Exchange Traded Equities 37%, Other 19%, Cash & Cash Equivalents 2%42%
  • Public Funds/Mutual Funds42%
  • Exchange Traded Equities37%
  • Other19%
  • Cash & Cash Equivalents2%

Contacts

2 of 2
  • Ryan Boydston

    Project Management SpecialistCRD 7237653

  • DONALD SOARD

    PresidentCRD 5885047

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

EDMOND, OK

OKLAHOMA

Location

EDMOND, OK

Headquartered in EDMOND, OK, anchoring the Oklahoma City-Shawnee, OK metro in the South.

Metro area
Oklahoma City-Shawnee, OK
Region
South
County
OKLAHOMA
Address
1907 W 33rd St
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth