ROLLINS FINANCIAL ADVISORS, LLC

RIASEC RegisteredEst. 2021
Total AUM
$1.6B
Discretionary
$1.6B
100% of AUM
Avg account
$1.6M
Accounts
1,004
Employees
14
Advisory reps
7

Firm details

Headquarters
Atlanta, Georgia
CRD number
312921
Registered since
March 10, 2021
Custodians
FIDELITY DISTRIBUTORS COMPANY LLC, CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM
Client types
  • HNWI83.14%
  • Individuals13.78%
  • Pension & Profit Sharing Plans3.07%
Services
Financial PlanningPortfolio Management for IndividualsPension Consulting

Firm profile

FINTRX

Overview

Rollins Financial Advisors, LLC is an SEC-registered advisory firm organized as an LLC (registration year 2021) that serves both individual/family and institutional clients. The firm charges fees based on a percentage of assets under management and lists financial planning, portfolio management for individuals and small businesses, and pension consulting among its advisory services. Rollins also identifies as an "other financial product salesperson" and reports a range of industry affiliations that include broker-dealer relationships, insurance company ties, real estate brokerage, and roles as sponsor or general partner of pooled investment vehicles. The firm is not positioned as an active ESG investor.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 69%, Exchange Traded Equities 28%, Cash & Cash Equivalents 2%, US Government Bonds 1%69%
  • Public Funds/Mutual Funds69%
  • Exchange Traded Equities28%
  • Cash & Cash Equivalents2%
  • US Government Bonds1%

Owners & executives

1 of 1
  • JOSEPH ROLLINS

    Founder and Chief Executive OfficerCRD 2078868

Contacts

3 of 6
  • EDWARD WILCOX

    PartnerCRD 4914715

  • ROBERT SCHULTZ

    PartnerCRD 5338514

  • DANIELLE SCHULTZ

    PartnerCRD 6539983

Unlock 3 more contacts

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 127

Active vs passive

$387M in ETFs

Passive

75%

$290M

Active

19%

$97.6M

ETFProviderStyleCategoryValueShares% of portfolio
INVESCO QQQ TRUST SERIES 1 (QQQ)InvescoPassiveLarge Growth$64.2M111,31216.59%

Location

Primary office

Atlanta, GA

FULTON

Location

Atlanta, GA

Headquartered in Atlanta, GA, anchoring the Atlanta--Athens-Clarke County--Sandy Springs, GA-AL metro in the South.

Metro area
Atlanta--Athens-Clarke County--Sandy Springs, GA-AL
Region
South
County
FULTON
Address
3343 Peachtree Rd NE
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth