ROCK STEADY WEALTH, INC.

RIASEC Registered
Total AUM
$5.6M
Discretionary
$5.6M
100% of AUM
Avg account
$207K
Accounts
27
Employees
1
Advisory reps
1

Firm details

Headquarters
RICHMOND, Virginia
CRD number
226639
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • Individuals96.68%
  • Corporations / Businesses3.32%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension Consulting

Firm profile

FINTRX

Overview

Rock Steady Wealth, Inc. is a small, independent registered investment adviser serving individual, family and institutional clients. The firm’s advisory services center on financial planning and portfolio management across household and business/institutional accounts, and it also provides pension consulting. Its fee model blends assets-under-management billing with hourly and fixed-fee engagements, which suits both ongoing portfolio oversight and project-based planning work. Investment activity is concentrated in publicly available pooled vehicles and third-party managers rather than proprietary products. The adviser is not flagged as an active ESG investor and operates with a single-owner structure. Given its size and client mix, the firm appears to apply straightforward, client-focused allocations—core public funds to cover broad equity and fixed income exposures, supplemented by selected alternative funds where appropriate.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 41%, Exchange Traded Equities 33%, Cash & Cash Equivalents 23%, Non-Exchange Traded Equities 2%, Investment Grade Corp Bonds 1%41%
  • Public Funds/Mutual Funds41%
  • Exchange Traded Equities33%
  • Cash & Cash Equivalents23%
  • Non-Exchange Traded Equities2%
  • Investment Grade Corp Bonds1%

Contacts

1 of 1
  • ALEXANDER CASAS

    FounderCRD 6221563

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

RICHMOND, VA

HENRICO

Location

RICHMOND, VA

Headquartered in RICHMOND, VA, in the South of the United States.

Region
South
County
HENRICO
Address
3301 Rosedale Ave
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth