Reliance Asset Management LLC
Firm details
- Headquarters
- Davison, Michigan
- CRD number
- 340818
- Fee structure
- Percentage of AUM
- Services
- Portfolio Management for IndividualsSelection of Other Advisers
Firm profile
FINTRXOverview
Reliance Asset Management LLC is organized as a limited liability company under individual ownership and is identified in FINTRX as a capital allocator. The firm’s advisory mandate focuses on portfolio management for individuals and small businesses and on the selection of other advisers, indicating a manager-of-managers approach alongside direct client portfolios. Reliance charges fees as a percentage of assets under management. Regulatory and operational attributes recorded by FINTRX include an unknown SEC registration year, a classification of "Unclassified," and several negative flags: it is not identified as an active ESG investor, is not a multistate adviser, is not newly formed, and does not act as a pension consultant or related adviser. FINTRX also lists an industry affiliation with an insurance company.
Assets & Accounts
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Contacts
3 of 3Lance Arnold
Investment Advisor RepresentativeCRD 8254951

Travis Maxon
Financial AdvisorCRD 7521128

Todd Hulliberger
FounderCRD 7090620
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
Davison, MI
Genesee
Location
Davison, MI
Headquartered in Davison, MI, anchoring the Detroit-Warren-Ann Arbor, MI metro in the Midwest.
- Metro area
- Detroit-Warren-Ann Arbor, MI
- Region
- Midwest
- County
- Genesee
- Address
- 7384 Davison Rd
- Time zone
- ET (UTC-5)
- Office locations
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