R L CAPITAL, LLC
Firm details
- Headquarters
- OVERLAND PARK, Kansas
- CRD number
- 132435
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM
- Client types
- HNWI87.56%
- Individuals12.44%
- Services
- Portfolio Management for Individuals
Firm profile
FINTRXOverview
R L Capital, LLC is a small, owner-operated advisory firm that provides portfolio management primarily for individuals, families and small businesses. The firm operates on a percentage-of-assets fee model and combines accounting-related business activities with investment advisory services. Investment activity is equity‑focused, with a clear preference for non‑exchange traded equities — roughly $4.7M of the firm’s assets sit in that bucket — and a tendency to use third‑party managers for niche exposures. R L Capital, LLC does not position itself as an ESG investor and appears to run mostly discretionary mandates, giving it flexibility to pursue non‑listed and specialty allocations alongside more traditional holdings. The client base and service model favor customization over scale: with a modest asset base and a small roster of clients, the firm can tailor holdings and alternative exposures to individual circumstances rather than rely on standardized fund lineups. Custody and operational relationships are concentrated, which supports streamlined trading and reporting for the firm’s accounts.
Assets & Accounts
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Non-Exchange Traded Equities38%
- Cash & Cash Equivalents38%
- Exchange Traded Equities15%
- Investment Grade Corp Bonds4%
- State & Local Bonds3%
Contacts
1 of 1RANDY FREED
ManagerCRD 4610314
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
OVERLAND PARK, KS
JOHNSON
Location
OVERLAND PARK, KS
Headquartered in OVERLAND PARK, KS, anchoring the Kansas City-Overland Park-Kansas City, MO-KS metro in the Midwest.
- Metro area
- Kansas City-Overland Park-Kansas City, MO-KS
- Region
- Midwest
- County
- JOHNSON
- Address
- 7199 W 98th Ter
- Time zone
- CT (UTC-6)
- Office locations
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