PROFESSIONAL INVESTMENT COUNSEL, INC

RIASEC Registered
Total AUM
$43M
Discretionary
$42.5M
99% of AUM
Avg account
$615K
Accounts
70
Employees
3
Advisory reps
3

Firm details

Headquarters
El Paso, Texas
CRD number
105096
Fee structure
Percentage of AUM
Client types
  • HNWI49.35%
  • Individuals40.05%
  • Charitable Organizations10.6%
Services
Portfolio Management for Individuals

Firm profile

FINTRX

Overview

Professional Investment Counsel, Inc. is a small, fee-based advisory firm organized as a corporation that focuses on discretionary portfolio management for individuals and small businesses. The firm’s client mix includes individual and family clients as well as some institutional relationships, and it charges a percentage-of-assets fee model. Its stated investment preference is equities, with exchange-traded instruments serving as the dominant vehicle. The adviser does not position itself as a pooled capital allocator or pension consultant, and it does not identify as an active ESG investor or a multi-state adviser. Advisory activity is concentrated on individualized portfolio management rather than running open-end funds or large-scale institutional mandates.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 72%, Cash & Cash Equivalents 28%72%
  • Exchange Traded Equities72%
  • Cash & Cash Equivalents28%

Owners & executives

1 of 1
  • GARY BORSCH

    Chief Executive OfficerCRD 26369

Contacts

2 of 2
  • CAROL STONE

    Direct OwnerCRD 4343357

  • DAVID PRILLIMAN

    PresidentCRD 2222709

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

El Paso, TX

EL PASO

Location

El Paso, TX

Headquartered in El Paso, TX, anchoring the El Paso-Las Cruces, TX-NM metro in the South.

Metro area
El Paso-Las Cruces, TX-NM
Region
South
County
EL PASO
Address
5845 Cromo Dr
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth