PEACELINK FINANCIAL PLANNING

RIASEC Registered
Total AUM
$28.1M
Discretionary
$28.1M
100% of AUM
Avg account
$79.1K
Accounts
355
Employees
3
Advisory reps
2

Firm details

Headquarters
VIRGINIA BEACH, Virginia
CRD number
315129
Custodians
ALTRUIST FINANCIAL LLC, CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • Individuals72.52%
  • HNWI18.58%
  • Corporations / Businesses8.9%
Services
Financial PlanningPortfolio Management for IndividualsPension ConsultingSelection of Other Advisers

Firm profile

FINTRX

Overview

Peacelink Financial Planning is an independent registered investment adviser operating as a limited liability company with an individual owner. The firm focuses on direct work with individuals and families, combining financial planning and portfolio management for individuals and small businesses. Its service mix includes hourly and fixed-fee planning engagements alongside percentage-of-AUM asset management, and the adviser also makes use of other advisers when selecting third‑party managers. Investment activity centers on model portfolios built largely from public mutual funds and other pooled public vehicles, with a material allocation to third‑party real estate managers. The firm lists pension consulting services among its advisory capabilities, and it maintains an industry affiliation with an accountant to support tax and reporting considerations. Peacelink is not identified as an active ESG investor and does not operate as a multi‑state adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 74%, Exchange Traded Equities 22%, Cash & Cash Equivalents 4%74%
  • Public Funds/Mutual Funds74%
  • Exchange Traded Equities22%
  • Cash & Cash Equivalents4%

Contacts

2 of 2
  • CODY HAWKINS

    Financial PlannerCRD 7268283

  • LELAND GROSS

    FounderCRD 6502352

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

FINTRX

Location

Primary office

VIRGINIA BEACH, VA

VIRGINIA BEACH CITY

Location

VIRGINIA BEACH, VA

Headquartered in VIRGINIA BEACH, VA, anchoring the Virginia Beach-Norfolk, VA-NC metro in the South.

Metro area
Virginia Beach-Norfolk, VA-NC
Region
South
County
VIRGINIA BEACH CITY
Address
1213 Laskin Rd
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth