My Personal Cfo, LLC

RIASEC Registered
Total AUM
$365M
Discretionary
$365M
100% of AUM
Avg account
$797K
Accounts
458
Employees
3
Advisory reps
2

Firm details

Headquarters
Vancouver, Washington
CRD number
299424
Registered since
April 16, 2021
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges
Client types
  • HNWI95.06%
  • Individuals4.94%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional Clients

Firm profile

FINTRX

Overview

My Personal Cfo, LLC is an independent registered investment adviser that began its SEC registration in 2021. The firm is organized as a limited liability company and is owned by an individual. Its primary client base is individuals and families, and its advisory work centers on financial planning and portfolio management for individuals, small businesses, and other businesses or institutions. The firm also lists accounting as a core business activity. Fee arrangements include a percentage of assets under management and hourly billing. The firm does not describe itself as an ESG investor, does not act as a capital allocator, and does not identify as a multi-state adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 59%, Exchange Traded Equities 29%, US Government Bonds 6%, Private Funds 3%, Cash & Cash Equivalents 3%59%
  • Public Funds/Mutual Funds59%
  • Exchange Traded Equities29%
  • US Government Bonds6%
  • Private Funds3%
  • Cash & Cash Equivalents3%

Owners & executives

2 of 2
  • Mark Bernazzani

    Mark Bernazzani

    Personal CFOCRD 5566001

  • Jamie Colonna

    Jamie Colonna

    Personal CFOCRD 8006178

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 79

Active vs passive

$216M in ETFs

Passive

57%

$122M

Active

40%

$93.8M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD MORNINGSTAR TOTAL STOCK MARKET INDEX FUND (VTI)VanguardPassiveLarge Blend$42.9M114,69319.92%

Location

Primary office

Vancouver, WA

Clark

Location

Vancouver, WA

Headquartered in Vancouver, WA, anchoring the Portland-Vancouver-Salem, OR-WA metro in the West.

Metro area
Portland-Vancouver-Salem, OR-WA
Region
West
County
Clark
Address
1220 Main St
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth