Monticello Financial Advisors

RIAState Registered

Total AUM

$4.2M

Discretionary

$3.3M

78% of AUM

Avg account

$19.4K

Accounts

218

Employees

Advisory reps

Firm details

Headquarters: Mount Pleasant, Texas
CRD number: 322890
Custodians: CHARLES SCHWAB & CO., INC., NATIONWIDE SECURITIES, LLC, PACIFIC LIFE FUND ADVISORS. LLC
Fee structure: Percentage of AUM, Hourly Charges
Client types: Individuals51.94%
HNWI48.06%
Services: Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

Monticello Financial Advisors is a Texas-registered limited liability company that provides advisory services to individual and family clients. The firm operates as an adviser and a capital allocator, offering financial planning, portfolio management for individuals and small businesses, and the selection of third-party advisers. Its fee model combines percentage-of-AUM billing with hourly charges. Monticello does not market itself as an ESG-focused manager and is organized under individual ownership. The firm maintains ties to the broker-dealer and insurance sectors, which aligns with its use of annuity products and third-party distribution relationships. Its advisory activity emphasizes outsourced manager selection alongside direct portfolio management and planning for smaller private clients.