LUNIN-PACK PLANNING AND ADVICE, LLC
Firm details
- Headquarters
- COLD SPRING, New York
- CRD number
- 334066
- Registered since
- December 20, 2024
- Custodians
- SEI INVESTMENTS DISTRIBUTION CO.
- Fee structure
- Percentage of AUM, Fixed Fees
- Client types
- HNWI53.93%
- Individuals25.99%
- Corporations / Businesses13.76%
- Pension & Profit Sharing Plans6.33%
- Services
- Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsSelection of Other Advisers
Firm profile
FINTRXOverview
Lunin-Pack Planning And Advice, LLC is an independent registered investment adviser that positions itself as a capital allocator for individual and family clients. The firm emphasizes fee-based financial planning and portfolio management, serving both households and small businesses while also offering selection-of-other-advisers services. Since registering with the SEC in 2024, the firm has shown a clear equity preference and integrates ESG considerations into its investment process. In practice, the adviser blends discretionary portfolio management with fixed-fee planning engagements. It leans on exchange-traded equity instruments for core exposure and uses third-party managers where specialist or alternative expertise is required. The firm maintains an insurance-company industry affiliation, which appears to support its planning and risk-management offerings.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities63%
- Public Funds/Mutual Funds19%
- Non-Investment Grade Corp Bonds8%
- Cash & Cash Equivalents5%
- Investment Grade Corp Bonds2%
Contacts
2 of 2JESSE LUNIN-PACK
Founder & Managing PartnerCRD 4448224
ELISABETH NEUBERG
Director of OperationsCRD 6380503
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
COLD SPRING, NY
PUTNAM
Location
COLD SPRING, NY
Headquartered in COLD SPRING, NY, anchoring the New York-Newark, NY-NJ-CT-PA metro in the Northeast.
- Metro area
- New York-Newark, NY-NJ-CT-PA
- Region
- Northeast
- County
- PUTNAM
- Address
- 292 Main St
- Time zone
- ET (UTC-5)
- Office locations
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