Lionheart Financial Planning, Inc.
Firm details
- Headquarters
- ,
- CRD number
- 134170
- Custodians
- ALTRUIST FINANCIAL LLC, THRIFT SAVINGS PLAN, SHAREHOLDERS SERVICE GROUP, LLC
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees, Other
- Client types
- Individuals50.32%
- HNWI49.68%
- Services
- Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional Clients
Firm profile
FINTRXOverview
Lionheart Financial Planning, Inc. is an independent registered investment adviser that serves individual and family clients with a mix of financial planning and discretionary and non‑discretionary portfolio management. The firm shows a clear tilt toward public equities: exchange‑traded securities make up the single largest asset class under management. Its client work appears to blend traditional planning and guidance with implementation through custodial platforms rather than acting primarily as a large discretionary allocator. The firm offers fee arrangements that include a percentage‑of‑AUM component alongside hourly and fixed fees, which aligns with a practice that combines ongoing portfolio oversight with project‑based planning work. Advisory services center on financial planning and portfolio management for individuals, small businesses and corporate/business clients. Lionheart is not flagged as an active ESG investor and is classified as an independent RIA owned by an individual.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities60%
- Investment Grade Corp Bonds16%
- US Government Bonds10%
- Cash & Cash Equivalents9%
- State & Local Bonds5%
Contacts
1 of 1
Richard Gardner
OwnerCRD 4475661
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
, null
Location
, null
Headquartered in , null.
- Office locations
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