LEGEND PRIVATE WEALTH, LLC

RIASEC Registered
Total AUM
$71M
Discretionary
$55M
77% of AUM
Avg account
$359K
Accounts
198
Employees
2
Advisory reps
2

Firm details

Headquarters
Charlotte, North Carolina
CRD number
308639
Fee structure
Percentage of AUM
Client types
  • HNWI78.17%
  • Individuals21.83%
Services
Financial PlanningPortfolio Management for IndividualsPension ConsultingSelection of Other Advisers

Firm profile

FINTRX

Overview

Legend Private Wealth, LLC is an independent registered investment adviser that serves individuals and families with a fee model based on a percentage of assets under management. The firm acts as a capital allocator and combines traditional wealth management services—financial planning and portfolio management for individuals and small businesses—with insurance brokerage capabilities. Its advisory scope also includes pension consulting and selection of other advisers, which points to a hybrid model of in-house portfolio construction and outsourced manager relationships. Investment activity is equity‑tilted: the firm’s stated preference is equities and exchange‑traded securities make up the bulk of its managed assets. Legend is not positioned as an ESG investor and does not present itself as a multistate adviser. The firm employs both discretionary management (the majority) and non‑discretionary relationships for clients who retain more control over implementation.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 82%, Other 13%, Cash & Cash Equivalents 5%82%
  • Exchange Traded Equities82%
  • Other13%
  • Cash & Cash Equivalents5%

Owners & executives

1 of 1
  • Sarah Headrick

    Founder & CEOCRD 6392489

Contacts

1 of 1
  • BRIAN HEADRICK

    Lead AdvisorCRD 2819845

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

Charlotte, NC

MECKLENBURG

Location

Charlotte, NC

Headquartered in Charlotte, NC, anchoring the Charlotte-Concord, NC-SC metro in the South.

Metro area
Charlotte-Concord, NC-SC
Region
South
County
MECKLENBURG
Address
15720 Brixham Hill Ave
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth