KEUDELL MORRISON WEALTH MANAGEMENT, LLC

RIASEC RegisteredEst. 2018
Total AUM
$922M
Discretionary
$922M
100% of AUM
Avg account
$442K
Accounts
2,083
Employees
11
Advisory reps
8

Firm details

Headquarters
SALEM, Oregon
CRD number
292600
Registered since
April 4, 2018
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI64.43%
  • Individuals22.14%
  • Corporations / Businesses10.64%
  • Charitable Organizations2.12%
  • Pension & Profit Sharing Plans0.67%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

Keudell Morrison Wealth Management, LLC is an independent registered investment adviser that began SEC registration in 2018 and operates as an individual-owned LLC. The firm serves high-net-worth individuals, families and some institutional clients, offering financial planning, portfolio management for individuals and small businesses, and the selection of outside advisers. Keudell Morrison acts as a capital allocator — it blends direct portfolio construction with allocations to third‑party managers and funds rather than relying solely on proprietary products. Fee arrangements include percentage-of-AUM billing as well as fixed fees. The firm does not identify as an active ESG investor. Keudell Morrison’s investment approach shows a meaningful tilt toward pooled public funds and ETFs while maintaining selective positions in individual equities. The adviser uses mutual funds and exchange-traded funds as core building blocks for client portfolios and supplements those exposures with externally managed alternative strategies in areas such as real estate, commodities and oil & gas.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 47%, Exchange Traded Equities 24%, Cash & Cash Equivalents 10%, State & Local Bonds 9%, US Government Bonds 8%, Non-Exchange Traded Equities 1%, Investment Grade Corp Bonds 1%47%
  • Public Funds/Mutual Funds47%
  • Exchange Traded Equities24%
  • Cash & Cash Equivalents10%
  • State & Local Bonds9%
  • US Government Bonds8%

Owners & executives

1 of 1
  • AMANDA SHINE

    Chief Operations OfficerCRD 5978342

Contacts

3 of 7
  • Kurt Potter

    Research AnalystCRD 8033364

  • JOEL BLOUNT

    Investment Advisor RepresentativeCRD 4480023

  • Max Elvrom

    Investment Advisor RepresentativeCRD 5811251

Unlock 4 more contacts

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 82

Active vs passive

$326M in ETFs

Passive

63%

$205M

Active

12%

$121M

ETFProviderStyleCategoryValueShares% of portfolio
SCHWAB US DIVIDEND EQUITY ETF (SCHD)SchwabPassiveLarge Value$47M1,530,63414.42%

Location

Primary office

SALEM, OR

MARION

Location

SALEM, OR

Headquartered in SALEM, OR, anchoring the Portland-Vancouver-Salem, OR-WA metro in the West.

Metro area
Portland-Vancouver-Salem, OR-WA
Region
West
County
MARION
Address
235 Front St SE
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth