INTEGRITY ADVISORY PARTNERS LLC
Firm details
- Headquarters
- New York, New York
- CRD number
- 161647
- Registered since
- July 31, 2023
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Client types
- HNWI85.15%
- Individuals14.85%
- Services
- Financial PlanningPortfolio Management for Individuals
Firm profile
FINTRXOverview
Integrity Advisory Partners LLC is an independent registered investment advisor that focuses on serving individual and family clients with financial planning and portfolio management. The firm registered with the SEC in 2023 and is owned by an individual. Its advisory activity centers on delivering fee-based planning alongside advisory portfolio services for individuals and small businesses, using a mix of percentage-of-AUM billing and project/hourly or fixed fees. From an investment posture, Integrity Advisory Partners shows a clear preference for equities—exchange-traded securities constitute the dominant portion of client assets—while continuing to deploy third-party managers for select alternative exposures. The firm is not positioned as a capital allocator and does not identify as an active ESG investor. Its business model leans toward client-directed mandates: the bulk of assets are managed on a non‑discretionary basis, emphasizing collaborative decision‑making with clients rather than broad discretionary trading authority.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities79%
- Derivatives15%
- Cash & Cash Equivalents6%
Contacts
2 of 2RYAN COLE
Managing PartnerCRD 4826172
ADAM LAZARUS
PartnerCRD 4827191
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
New York, NY
NEW YORK
Location
New York, NY
Headquartered in New York, NY, anchoring the New York-Newark, NY-NJ-CT-PA metro in the Northeast.
- Metro area
- New York-Newark, NY-NJ-CT-PA
- Region
- Northeast
- County
- NEW YORK
- Address
- 11 Broadway
- Time zone
- ET (UTC-5)
- Office locations
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