HERITAGE CAPITAL MANAGEMENT, INC.

RIASEC Registered
Total AUM
$61.4M
Discretionary
$54.7M
89% of AUM
Avg account
$215K
Accounts
285
Employees
3
Advisory reps
3

Firm details

Headquarters
MONROE, Louisiana
CRD number
117498
Custodians
FIDELITY DISTRIBUTORS COMPANY LLC
Fee structure
Percentage of AUM, Hourly Charges, Other
Client types
  • Individuals42.27%
  • HNWI41.39%
  • Corporations / Businesses10.32%
  • Other6.02%
Services
Portfolio Management for Individuals

Firm profile

FINTRX

Overview

Heritage Capital Management, Inc. is a small independent advisory firm that focuses on portfolio management for individuals and small businesses. The firm runs predominantly discretionary relationships and constructs client portfolios around pooled public vehicles rather than direct-stock portfolios. Its client base spans individual and family clients and institutional relationships, and its fee model includes assets-under-management fees along with hourly and other charge arrangements. Investment activity centers on public funds and mutual funds as the primary building blocks for client portfolios. Heritage appears to prefer model-based or fund-centric allocations, targeting diversified exposure through mutual funds rather than concentrated individual equity positions. The firm is not identified as an active ESG investor and does not indicate multi-state or pension consulting as core activities.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 76%, Cash & Cash Equivalents 17%, Exchange Traded Equities 7%76%
  • Public Funds/Mutual Funds76%
  • Cash & Cash Equivalents17%
  • Exchange Traded Equities7%

Contacts

3 of 3
  • DEAN MAILHES

    PresidentCRD 3260678

  • MICHAEL ANTLEY

    Senior Vice PresidentCRD 4128449

  • JUSTIN MAILHES

    Investment AdvisorCRD 6625553

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

MONROE, LA

OUACHITA

Location

MONROE, LA

Headquartered in MONROE, LA, anchoring the Monroe-Ruston, LA metro in the South.

Metro area
Monroe-Ruston, LA
Region
South
County
OUACHITA
Address
1609 Stubbs Ave
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth