Grinnell Capital, LLC

RIASEC RegisteredEst. 2021
Total AUM
$10.1M
Discretionary
$10.1M
100% of AUM
Avg account
$439K
Accounts
23
Employees
2
Advisory reps
1

Firm details

Headquarters
,
CRD number
311742
Registered since
February 18, 2021
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI77.57%
  • Individuals19.51%
  • Charitable Organizations2.22%
  • Other Investment Advisers0.69%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

Grinnell Capital, LLC is an independent registered investment adviser operating as a limited liability company and registered with the SEC in 2021. The firm serves a mix of individual, family and small institutional clients and focuses on financial planning and portfolio management for individuals and small businesses. Its business model uses a combination of percentage-of-AUM and fixed-fee billing, and it manages client assets on a discretionary basis. Investment activity skews toward public equities: the adviser reports a clear preference for exchange-traded equities as the primary vehicle for delivering market exposure. Grinnell Capital does not identify as an active ESG investor and does not operate as a pension consultant or multi-state adviser. The firm does not appear to run its own alternative funds; instead it allocates to third-party managers for non-traditional exposures.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 90%, Public Funds/Mutual Funds 5%, Cash & Cash Equivalents 5%90%
  • Exchange Traded Equities90%
  • Public Funds/Mutual Funds5%
  • Cash & Cash Equivalents5%

Contacts

1 of 1
  • Frank Grinnell

    Frank Grinnell

    Founder and CCOCRD 4246539

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

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Location

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Headquartered in , null.

Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth