Granite Rose Wealth Alliance LLC

RIASEC Registered
Total AUM
$29.1M
Discretionary
$28.2M
97% of AUM
Avg account
$123K
Accounts
237
Employees
3
Advisory reps
1

Firm details

Headquarters
Fairfield, New Jersey
CRD number
328115
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI50.36%
  • Individuals46.48%
  • Pension & Profit Sharing Plans3.15%
Services
Financial PlanningPortfolio Management for IndividualsPension Consulting

Firm profile

FINTRX

Overview

Granite Rose Wealth Alliance LLC is an independent, owner-operated registered investment adviser organized as an LLC that focuses on individual and family clients. The firm provides a mix of financial planning, portfolio management for individuals and small businesses, and pension consulting. Its fee arrangements include asset-based fees, hourly billing, and fixed fees, reflecting a hybrid advisory model rather than a single billing approach. Granite Rose reports it is not a capital allocator and does not position itself as an active ESG investor.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 82%, Public Funds/Mutual Funds 12%, US Government Bonds 2%, State & Local Bonds 2%, Cash & Cash Equivalents 2%82%
  • Exchange Traded Equities82%
  • Public Funds/Mutual Funds12%
  • US Government Bonds2%
  • State & Local Bonds2%
  • Cash & Cash Equivalents2%

Contacts

1 of 1
  • Charles Rose

    Charles Rose

    Founder & Wealth ManagerCRD 4358927

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

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Awards

FINTRX

Location

Primary office

Fairfield, NJ

Essex

Location

Fairfield, NJ

Headquartered in Fairfield, NJ, anchoring the New York-Newark, NY-NJ-CT-PA metro in the Northeast.

Metro area
New York-Newark, NY-NJ-CT-PA
Region
Northeast
County
Essex
Address
350 Passaic Ave
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth