FLORIN GROUP, LLC
Firm details
- Headquarters
- MCLEAN, Virginia
- CRD number
- 168196
- Website
- www.floringroup.com
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Client types
- HNWI60.03%
- Individuals39.97%
- Services
- Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers
Firm profile
FINTRXOverview
Florin Group, LLC is an independent registered investment adviser operating as a limited liability company that focuses on individual and family clients. The firm acts as a capital allocator and provides financial planning, discretionary portfolio management and the selection of outside advisers when clients need specialty exposure. Fee arrangements include percentage-of-AUM, hourly and fixed-fee engagements, allowing flexibility for planning-only clients as well as ongoing asset management relationships. Investment preference is equity‑centric: exchange‑traded equities are the single largest asset class in client portfolios and the firm shows a clear tilt toward liquid, exchange‑traded instruments. Florin Group uses discretionary authority for the majority of assets under management, and it works with an insurance company as an industry affiliate. The firm is not flagged as an active ESG investor and is not organized as a multi‑state adviser in its reporting.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities47%
- Cash & Cash Equivalents25%
- US Government Bonds12%
- Public Funds/Mutual Funds9%
- Other5%
Contacts
3 of 3Ning Jin
Financial Planning AssociateCRD 8220248
SALMA CHAUDRY
Holistic Financial AdvisorCRD 6405010
TRACY SHEN
Founder and Managing PartnerCRD 2841473
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
MCLEAN, VA
FAIRFAX
Location
MCLEAN, VA
Headquartered in MCLEAN, VA, anchoring the Washington-Baltimore-Arlington, DC-MD-VA-WV-PA metro in the South.
- Metro area
- Washington-Baltimore-Arlington, DC-MD-VA-WV-PA
- Region
- South
- County
- FAIRFAX
- Address
- 1765 Greensboro Station Pl
- Time zone
- ET (UTC-5)
- Office locations
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