FINIVI INC.

RIASEC RegisteredEst. 2018
Total AUM
$308M
Discretionary
$285M
93% of AUM
Avg account
$239K
Accounts
1,293
Employees
8
Advisory reps
6

Firm details

Headquarters
WESTBOROUGH, Massachusetts
CRD number
292329
Registered since
February 19, 2018
Custodians
CHARLES SCHWAB & CO., INC., FIDELITY DISTRIBUTORS COMPANY LLC
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • Individuals55.71%
  • HNWI44.29%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional Clients

Firm profile

FINTRX

Overview

Finivi Inc. is an independent registered investment adviser operating as a corporation and owned by an individual. The firm registered with the SEC in 2018 and focuses on individual and family clients, offering financial planning and portfolio management for both individuals/small businesses and for businesses or institutions. Its compensation model includes percentage-of-AUM fees alongside hourly and fixed-fee arrangements. Finivi also operates as an insurance broker and identifies as an active ESG investor, indicating that environmental, social and governance factors are incorporated into its investment process to some extent. The firm is not structured as a multi-state adviser or a capital allocator.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 51%, Public Funds/Mutual Funds 28%, Cash & Cash Equivalents 11%, Investment Grade Corp Bonds 6%, US Government Bonds 2%51%
  • Exchange Traded Equities51%
  • Public Funds/Mutual Funds28%
  • Cash & Cash Equivalents11%
  • Investment Grade Corp Bonds6%
  • US Government Bonds2%

Contacts

3 of 6
  • JOSEPH WILLWERTH

    Financial PlannerCRD 2098211

  • KATIE MOORE

    ChairpersonCRD 4685447

  • ERIC JANSEN

    Associate, Investment ManagementCRD 1719437

Unlock 3 more contacts

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 26

Active vs passive

$73.1M in ETFs

Passive

54%

$39.6M

Active

46%

$33.5M

ETFProviderStyleCategoryValueShares% of portfolio
STATE STREET(R) DOUBLELINE(R) TOTAL RETURN TACTICAL ETF (TOTL)State StreetActiveIntermediate Core Plus Bond$10.5M264,47314.37%

Location

Primary office

WESTBOROUGH, MA

WORCESTER

Location

WESTBOROUGH, MA

Headquartered in WESTBOROUGH, MA, anchoring the Boston-Worcester-Providence, MA-RI-NH-CT metro in the Northeast.

Metro area
Boston-Worcester-Providence, MA-RI-NH-CT
Region
Northeast
County
WORCESTER
Address
1400 Computer Dr
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth