Essential Investing

RIASEC Registered
Total AUM
$53.5M
Discretionary
$53.5M
100% of AUM
Avg account
$207K
Accounts
259
Employees
3
Advisory reps
3

Firm details

Headquarters
Phoenix, Arizona
CRD number
242790
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM
Client types
  • HNWI47.6%
  • Individuals26.87%
  • Charitable Organizations25.53%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Pooled Investment Vehicles

Firm profile

FINTRX

Overview

Essential Investing is a small, independent registered investment adviser organized as an LLC and owned by an individual. The firm serves both individuals/families and institutional clients and charges fees as a percentage of assets under management. Its advisory services include financial planning and discretionary portfolio management for individuals, small businesses, and pooled investment vehicles. Essential Investing does not market itself as an ESG-focused manager and does not operate as a multi-state adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Read the full firm profile in FINTRX →

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 75%, Public Funds/Mutual Funds 14%, Cash & Cash Equivalents 8%, US Government Bonds 2%, Investment Grade Corp Bonds 1%75%
  • Exchange Traded Equities75%
  • Public Funds/Mutual Funds14%
  • Cash & Cash Equivalents8%
  • US Government Bonds2%
  • Investment Grade Corp Bonds1%

Owners & executives

2 of 2
  • Jarrod Rice

    Jarrod Rice

    Chief Operation OfficerCRD 8203091

  • John Mersek

    John Mersek

    CEO & FounderCRD 6414039

Contacts

1 of 1
  • Joshua James

    Joshua James

    Executive DirectorCRD 8271130

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

Phoenix, AZ

Maricopa

Location

Phoenix, AZ

Headquartered in Phoenix, AZ, anchoring the Phoenix-Mesa, AZ metro in the West.

Metro area
Phoenix-Mesa, AZ
Region
West
County
Maricopa
Address
13802 N 32nd St
Time zone
MT (UTC-7)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth