Decision Investments, Inc.

RIASEC Registered
Total AUM
$155M
Discretionary
$155M
100% of AUM
Avg account
$478K
Accounts
324
Employees
3
Advisory reps
3

Firm details

Headquarters
San Diego, California
CRD number
145073
Registered since
February 27, 2025
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI74.87%
  • Individuals25.13%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

Decision Investments, Inc. is an independent, privately owned registered investment adviser that works primarily with individual and family clients. The firm is SEC-registered (registration year: 2025) and operates under an individual-owner structure. Its advisory work centers on financial planning and discretionary portfolio management for individuals and small businesses. Fee arrangements include a percentage-of-AUM component as well as hourly and flat-fee options. The firm identifies as an active ESG investor and does not position itself as a capital allocator, pension consultant, or multi-state adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 56%, Public Funds/Mutual Funds 20%, Cash & Cash Equivalents 18%, US Government Bonds 3%, State & Local Bonds 2%, Investment Grade Corp Bonds 1%56%
  • Exchange Traded Equities56%
  • Public Funds/Mutual Funds20%
  • Cash & Cash Equivalents18%
  • US Government Bonds3%
  • State & Local Bonds2%

Owners & executives

2 of 2
  • David Reichert

    David Reichert

    Chief Compliance OfficerCRD 5967692

  • Michael Malvin

    Michael Malvin

    CEOCRD 2919585

Contacts

1 of 1
  • John Weinstein

    John Weinstein

    Managing PartnerCRD 3082574

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 34

Active vs passive

$24.8M in ETFs

Passive

96%

$23.8M

Active

3%

$1M

ETFProviderStyleCategoryValueShares% of portfolio
ISHARES GLOBAL TECH ETF (IXN)BlackRockPassiveTechnology$4.5M30,16818.02%

Location

Primary office

San Diego, CA

San Diego

Location

San Diego, CA

Headquartered in San Diego, CA, anchoring the San Diego-Chula Vista-Carlsbad, CA metro in the West.

Metro area
San Diego-Chula Vista-Carlsbad, CA
Region
West
County
San Diego
Address
4445 Eastgate Mall
Time zone
PT (UTC-8)
Office locations

Similar firms

Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth