CLARITY FINANCIAL PLANNERS

RIASEC RegisteredEst. 2024
Total AUM
$132M
Discretionary
$132M
100% of AUM
Avg account
$622K
Accounts
213
Employees
2
Advisory reps
1

Firm details

Headquarters
CLAYTON, Missouri
CRD number
277114
Registered since
April 26, 2024
Custodians
ALTRUIST FINANCIAL LLC, CHARLES SCHWAB & CO., INC., TIAA-CREF INDIVIDUAL & INSTITUTIONAL SERVICES, LLC
Fee structure
Percentage of AUM
Client types
  • HNWI96.91%
  • Individuals1.64%
  • Corporations / Businesses1.44%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension Consulting

Firm profile

FINTRX

Overview

Clarity Financial Planners is an independent, individually owned RIA that focuses on serving individuals and families with fee-based advisory services charged as a percentage of assets under management. The firm’s advisory scope includes comprehensive financial planning, discretionary portfolio management for individuals and small businesses, portfolio management for institutional or business clients, and pension consulting services. While Clarity provides pension consulting as part of its service mix, it does not present itself as a capital allocator and is not an active ESG investor. Investment behavior is equity-oriented: the firm reports a strong preference for exchange-traded equities as the primary vehicle for client portfolios. Its platform appears built around liquid, publicly traded instruments and mutual funds rather than private fund or alternative allocations. The firm is SEC-registered and operates under a limited liability company structure.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 76%, Public Funds/Mutual Funds 22%, State & Local Bonds 2%76%
  • Exchange Traded Equities76%
  • Public Funds/Mutual Funds22%
  • State & Local Bonds2%

Contacts

1 of 1
  • SHANNON MOENKHAUS

    Owner and FounderCRD 4457340

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

CLAYTON, MO

SAINT LOUIS

Location

CLAYTON, MO

Headquartered in CLAYTON, MO, anchoring the St. Louis-St. Charles-Farmington, MO-IL metro in the Midwest.

Metro area
St. Louis-St. Charles-Farmington, MO-IL
Region
Midwest
County
SAINT LOUIS
Address
168 N Meramec Ave
Time zone
CT (UTC-6)
Office locations

Similar firms

Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth