CLARITY FINANCIAL ADVISORS LLC

RIASEC RegisteredEst. 2022
Total AUM
$150M
Discretionary
$150M
100% of AUM
Avg account
$67.7K
Accounts
2,210
Employees
8
Advisory reps
5

Firm details

Headquarters
ST PETERSBURG, Florida
CRD number
323321
Registered since
October 25, 2022
Custodians
ALTRUIST FINANCIAL LLC
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees, Commissions
Client types
  • Individuals75.02%
  • HNWI21.11%
  • Pension & Profit Sharing Plans3.18%
  • Charitable Organizations0.7%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

Clarity Financial Advisors LLC is an independent registered investment adviser operating as a capital allocator for both individual/family and institutional clients. The firm combines financial planning and portfolio management for individuals and small businesses with the selection of third‑party advisers and insurance brokerage services. Its fee model is flexible, mixing percentage-of-AUM billing with hourly and fixed fees and commission-based arrangements, which aligns with a practice that serves a range of client needs and engagement structures. Investment activity shows a clear preference for pooled public funds: mutual funds and other public vehicles make up the bulk of the firm’s investable assets. At the same time Clarity acts as a third‑party allocator into alternative managers — specifically hedge funds, direct real estate exposures, and REITs — using those allocations to add diversification and return sources that complement its mutual fund sleeve. The firm is not an active ESG investor and remains focused on conventional return, income and risk‑management objectives.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 82%, Cash & Cash Equivalents 9%, Other 7%, Exchange Traded Equities 2%82%
  • Public Funds/Mutual Funds82%
  • Cash & Cash Equivalents9%
  • Other7%
  • Exchange Traded Equities2%

Contacts

3 of 5
  • Trevor Shultz

    FounderCRD 6915449

  • WILLIAM ROOT

    Financial AdvisorCRD 6489016

  • DOUGLAS ROOT

    Financial AdvisorCRD 7238649

Unlock 2 more contacts

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

ST PETERSBURG, FL

PINELLAS

Location

ST PETERSBURG, FL

Headquartered in ST PETERSBURG, FL, in the South of the United States.

Region
South
County
PINELLAS
Address
260 1st Ave S
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth