Cereli Inc.

RIASEC Registered
Total AUM
$2M
Discretionary
$2M
100% of AUM
Avg account
$333K
Accounts
6
Employees
1
Advisory reps
1

Firm details

Headquarters
,
CRD number
141872
Website
cereli.com
Fee structure
Percentage of AUM
Client types
  • Individuals100%
Services
Portfolio Management for IndividualsPublication of Periodicals

Firm profile

FINTRX

Overview

Cereli Inc. is a small, owner-run advisory corporation serving individual and family clients with a fee model based on a percentage of assets under management. The firm’s advisory activity centers on discretionary portfolio management for individuals and small businesses, and it also engages in publishing periodicals or newsletters as part of its client communications or thought leadership. Cereli Inc. is not positioned as a capital allocator, does not identify as an active ESG investor, and operates within a single-state footprint. Investment posture is equity-oriented, with a clear preference for concentrated equity exposure rather than a multi-asset institutional approach. Given the firm’s size and client base, the investment program appears tailored and high-touch, emphasizing direct equity positions and pooled retail products for broad market exposure.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Non-Exchange Traded Equities 70%, Investment Grade Corp Bonds 12%, Public Funds/Mutual Funds 9%, Cash & Cash Equivalents 6%, Exchange Traded Equities 3%70%
  • Non-Exchange Traded Equities70%
  • Investment Grade Corp Bonds12%
  • Public Funds/Mutual Funds9%
  • Cash & Cash Equivalents6%
  • Exchange Traded Equities3%

Contacts

1 of 1
  • Ruel Samuels

    PrincipalCRD 1211906

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

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Location

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Headquartered in , null.

Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth