CARDIFF PARK ADVISORS
Firm details
- Headquarters
- ,
- CRD number
- 126752
- Registered since
- May 3, 2006
- Website
- www.cardiffpark.com
- Custodians
- CHARLES SCHWAB & CO., INC., FIDELITY DISTRIBUTORS COMPANY LLC
- Fee structure
- Hourly Charges, Fixed Fees
- Client types
- HNWI99.09%
- Charitable Organizations0.66%
- Pension & Profit Sharing Plans0.25%
- Services
- Financial PlanningPortfolio Management for Individuals
Firm profile
FINTRXOverview
Cardiff Park Advisors is an independent, individually owned registered investment adviser organized as an LLC and first registered with the SEC in 2006. The firm serves individuals, families and institutional clients, with a stated focus on financial planning and portfolio management for individuals and small businesses. Its client billing is largely fee-based using fixed fees and hourly charges rather than commission or percentage-based advisory fees. Cardiff Park is not positioned as an ESG investor, does not identify as a multi-state adviser, and does not operate as a capital allocator or pension consultant. The firm has received public recognition from industry outlets, including CNBC (Top 100 Financial Advisory Firms, 2019 and 2022) and Financial Advisor Magazine (Top RIA Firms, 2020).
Assets & Accounts
Public Holdings
Investments & Alternatives
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Private Funds42%
- Exchange Traded Equities31%
- Non-Exchange Traded Equities11%
- Cash & Cash Equivalents7%
- US Government Bonds3%
Contacts
1 of 1JOHN GORLOW
Founder & PresidentCRD 1175863
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 286Active vs passive
$975M in ETFs
54%
$525M
45%
$451M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| VANGUARD TOTAL STOCK MARKET INDEX FUND (VTI) | Vanguard | Passive | Large Blend | $154M | 478,643 | 15.74% |
Location
, null
Location
, null
Headquartered in , null.
- Office locations
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