Blue Water Asset Management
Firm details
- Headquarters
- Grand Rapids, Michigan
- CRD number
- 175362
- Registered since
- March 18, 2015
- Website
- bluewaterassetmanagement.com
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Client types
- HNWI57.51%
- Individuals38.8%
- Corporations / Businesses1.94%
- Charitable Organizations1.16%
- Other0.53%
- Services
- Financial PlanningPortfolio Management for IndividualsPension ConsultingSelection of Other Advisers
Firm profile
FINTRXOverview
Blue Water Asset Management is an independent registered investment adviser organized as an LLC and SEC-registered since 2015. The firm operates as a capital allocator for both individual/family and institutional clients and is owned by an individual. Its advisory scope includes financial planning, portfolio management for individuals and small businesses, pension consulting and the selection of outside advisers. Fee arrangements are flexible and include percentage-of-AUM, hourly, and fixed-fee engagements. Blue Water does not identify as an active ESG investor and is not registered as a multi-state adviser. The firm has an industry affiliation with an insurance company.
Assets & Accounts
Public Holdings
Investments & Alternatives
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities68%
- Public Funds/Mutual Funds26%
- Other4%
- Cash & Cash Equivalents2%
Owners & executives
1 of 1
Nicolle Rumsey
COO and Compliance OfficerCRD 5512294
Contacts
3 of 7
Jay Greer
PresidentCRD 1779326
Andy Armstrong
Financial Advisor and Registered RepresentativeCRD 4448534

Mark Redfield
President and Managing MemberCRD 1564768
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 81Active vs passive
$321M in ETFs
33%
$107M
44%
$214M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| PGIM ULTRA SHORT BOND ETF (PULS) | PGIM | Active | Ultrashort Bond | $32.8M | 662,688 | 10.23% |
Location
Grand Rapids, MI
Kent
Location
Grand Rapids, MI
Headquartered in Grand Rapids, MI, anchoring the Grand Rapids-Kentwood-Muskegon, MI metro in the Midwest.
- Metro area
- Grand Rapids-Kentwood-Muskegon, MI
- Region
- Midwest
- County
- Kent
- Address
- 4120 E Beltline Ave Ne
- Time zone
- ET (UTC-5)
- Office locations
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