BAUGH & ASSOCIATES, LLC
Firm details
- Headquarters
- Atlanta, Georgia
- CRD number
- 136342
- Registered since
- August 5, 2005
- Website
- www.baughandassociates.com
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM
- Client types
- HNWI88.28%
- Individuals11.56%
- Charitable Organizations0.16%
- Services
- Financial PlanningPortfolio Management for Individuals
Firm profile
FINTRXOverview
Baugh & Associates, LLC is an independent registered investment adviser that manages portfolios primarily for individuals, families and a smaller institutional client set. The firm charges fees as a percentage of assets under management and favors an equity-centric approach: exchange-traded equities represent the single largest allocation in its reported asset mix. Portfolios are largely managed on a discretionary basis, signaling that the firm typically implements tactical and strategic equity decisions without requiring client-by-client trade approvals. Investment activity shows a concentrated public-equity emphasis with selective use of third-party alternatives and traditional fixed-income instruments. The firm’s advisory services center on financial planning and portfolio management for individuals and small businesses, which aligns with its client base and average relationship size. Custodial and account structuring choices indicate a preference for separately managed accounts and liquid, exchange-traded exposure as the primary vehicle for equity exposure.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities81%
- Other6%
- US Government Bonds5%
- Cash & Cash Equivalents5%
- State & Local Bonds2%
Owners & executives
1 of 1Derek Baugh
Partner, COOCRD 7467360
Contacts
1 of 1LARRY BAUGH
Partner, PresidentCRD 4340364
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 8Active vs passive
$2.5M in ETFs
100%
$2.5M
0%
$0
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| INVESCO QQQ TRUST SERIES 1 (QQQ) | Invesco | Passive | Large Growth | $469K | 813 | 18.79% |
Location
Atlanta, GA
FULTON
Location
Atlanta, GA
Headquartered in Atlanta, GA, anchoring the Atlanta--Athens-Clarke County--Sandy Springs, GA-AL metro in the South.
- Metro area
- Atlanta--Athens-Clarke County--Sandy Springs, GA-AL
- Region
- South
- County
- FULTON
- Address
- 6065 Roswell Rd
- Time zone
- ET (UTC-5)
- Office locations
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