ASSET GUIDANCE GROUP, LLC
Firm details
- Headquarters
- ROSWELL, Georgia
- CRD number
- 291448
- Website
- www.assetguidancegroup.com
- Fee structure
- Percentage of AUM, Hourly Charges, Subscription Fees, Fixed Fees, Commissions, Other
- Client types
- HNWI58.82%
- Individuals41.18%
- Services
- Financial PlanningPortfolio Management for IndividualsPortfolio Management for Pooled Investment VehiclesSelection of Other AdvisersPublication of PeriodicalsMarket Timing ServicesEducational Seminars / Workshops
Firm profile
FINTRXOverview
Asset Guidance Group, LLC is an independent, owner-operated registered investment adviser that services individual and family clients. The firm functions as a capital allocator, combining portfolio management and financial planning with insurance brokerage activity. Its advisory services extend beyond individual portfolios to include management of pooled investment vehicles, selection of third‑party advisers, and educational offerings such as seminars and newsletters. The firm reports a mixed fee schedule (AUM percentage, hourly, subscription, fixed fees, commissions and other fees) and does not present itself as an ESG-focused manager.
Assets & Accounts
Public Holdings
Investments & Alternatives
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- US Government Bonds50%
- Exchange Traded Equities40%
- Cash & Cash Equivalents8%
- Other2%
Contacts
2 of 2WALLACE NICHOLS
Founder & PrincipalCRD 5988582
Jarod Nichols
Investment Adviser RepresentativeCRD 7529151
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
ROSWELL, GA
FULTON
Location
ROSWELL, GA
Headquartered in ROSWELL, GA, anchoring the Atlanta--Athens-Clarke County--Sandy Springs, GA-AL metro in the South.
- Metro area
- Atlanta--Athens-Clarke County--Sandy Springs, GA-AL
- Region
- South
- County
- FULTON
- Address
- 1875 Old Alabama Rd
- Time zone
- ET (UTC-5)
- Office locations
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