APPLE & ASSOCIATES

Overview

Apple & Associates is an independent registered investment adviser organized as a partnership that serves individual, family and institutional clients. The firm offers financial planning and discretionary portfolio management for individuals and small businesses, charging both a percentage of assets under management and hourly fees for advisory work. Apple & Associates leans toward liquid, publicly traded instruments—exchange-traded equities make up the single largest asset class on its books—while also using traditional mutual funds and annuities where appropriate. The firm is not positioned as an ESG-focused allocator and does not act as a pension consultant or related adviser. Investment activity centers on building diversified, account-level equity exposures complemented by select alternative allocations. Given the custodial relationship and account structure described below, the firm appears to favor separately managed account implementations and ETF-based strategies for core equity exposure, with tactical allocations into commodities and oil & gas where they see opportunity.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices